Products, categories, payments, order tracking — everything you need to sell online. No coding, no apps, no transaction fees.
Demo stores built on While. Fully functional — browse, add to cart, checkout.
0%
Transaction fees, always
Built-in
No plugins needed
< 1s
Storefront load time
“Migrated from Shopify in an afternoon. No transaction fees, everything built-in, and the storefront is noticeably faster. Wish we'd switched sooner.”
James
Online Retailer, London
No plugins. No extensions. No extra cost. It all ships with While.
Features
While ships with everything Shopify charges extra for — B2B tools, OTP checkout, custom domains, coupons, analytics. No app store. No transaction fees.
Categories, search, cart, checkout — a complete shopping experience on your own branded store. ISR-powered pages load in under a second. Import your catalog via CSV or add products one by one.
Organic Bananas
Fresh Milk 1L
Up to 20 variants per product with individual pricing and stock. Atomic stock decrement on checkout — no overselling, automatic rollback on failed payments. Bulk import via CSV.
Shopify charges up to 2% per transaction unless you use their gateway. While charges nothing — ever. Connect your payment gateway, money goes directly to your bank. COD is one toggle.
Orders, revenue, low-stock alerts, monthly trends — everything on one screen. Update order status, add internal notes, export to CSV. No learning curve, no certification required.
Customers log in with a one-time code — no passwords, no friction. Saved addresses mean repeat orders take one tap. Higher conversion, less support.
Logo, favicon, primary color, banners, announcement bar, custom domain. Customers see your brand everywhere — not ours.
Connect your own domain on any paid plan. Free stores get yourstore.whilecommerce.com — which works great to start. Setup takes 5 minutes.
Meta titles, descriptions, structured data, fast load times — everything Google needs to rank your store. No SEO plugin required.
Minimum order values, minimum quantities per product, bundle increments — all built-in, no plugin needed. Shopify charges $299/month for B2B features. While includes them in the Business plan.
Pricing
Every plan includes unlimited products, categories, customers, and orders. Zero commission on all plans.
Free
Perfect for getting started
Pro
For growing businesses
Business
For growing B2B sellers
Enterprise
For large-scale operations
Mobile App
Per platform add-on
FAQ
Not at all. If you can post on Instagram, you can run a While store. Everything is point-and-click.
You connect your own Razorpay account. Customers pay you directly — UPI, cards, netbanking, wallets. Money goes to your bank. We don't touch it.
Works perfectly. Enable COD with one toggle. You can offer both online payments and COD, or just one — your call.
Yes, on any paid plan. Free stores get yourstore.whilecommerce.com — which honestly works great for most sellers starting out.
Nope. Monthly billing, cancel anytime from your dashboard. No calls, no retention team, no guilt trips.
That's exactly what the Business plan is for. Minimum order amounts, minimum product quantities, bundle increments — all built in. We have wholesale dealers and B2B sellers already using it.
You can import products in bulk via CSV. Most sellers migrate in under 30 minutes.